Digital Strategy & Planning

InteractWare > Digital Strategy & Planning

Digital Strategy & Planning

If you are just establishing your marketing department for a new company/brand or changing the business model or have no one to monitor the deliverables of digital agencies, we can help you with audit, analysis, and automation all that is required to establish a winning brand.

Our endeavor is to deliver a holistic user experience through the latest technologies and ensure that all projects adhere to global standards.

Services

Digital Strategy

Understanding your industry your requirements and drawing up digital strategy or roadmap gives the direction of the company in fast changing world.

Digital Maturity Benchmark

We carry out analysis of your company on Digital Maturity Benchmark framework developed by Google and BCG, and create a roadmap to be front runner in digital marketing.

Project Management

We help you manage end-to-end digital marketing projects by coordinating between partners and agencies, and driving projects & campaigns to desired objectives.

Audit & Reporting

Digital Marketing is getting highly evolved with specialists in SEO, Search, Programmatic, Social, OTT, etc. and each has their own KPIs and metrics. We track all, validate their media plans, performance, benchmark with industry standards to give you right picture.

Market Analysis

Organizations need to analyze competitors and look for newer markets, segments, & categories to expand business. We help in research and craft strategies to dominate the market.

Marketing Automation

Marketing Automation smooths the marketing process and gives deep insights at every stage for areas of improvement and optimizing on cost and enhancing revenue.

Digitalization

Converting analog data into digital in 1st step towards transformation. With digital it is easier and faster to provide information to all departments and to customers in real time.

Digitizing Business

It is imperative that your offline businesses are improvised to the digital or online world as a seamless channel in the supply chain, marketing, retail/e-commerce, and customer service.

Growth Marketing

Developing new PLG and AI driven strategies for rapid adoption with AI driven market segmentation, creatives and performance campaigns.

Get in Touch

Drop us a message with your digital aspiration or a problem and we will get back to you to discuss it further.